SEO training for companies

SEO training on your website, not on slides

One day, your team and your own website as the working material. I teach what you can apply straight away: indexing, crawling, technical SEO and how to judge results.

~1,000 people trained

SEO since 2008

€1,200 per day excl. VAT

Tomasz Stopka – SEO consultant, illustration

Who it is for

Training for specific teams

I build each training around one group. A developer needs something different from a board member – and that is fine.

Technical SEO for developers

Indexing, crawling, redirects, canonicals, structured data and speed. Hands-on, on the code and URLs of your own site.

SEO for e-commerce teams

Categories, filters, product pages, duplicates and pagination – everything that most often blocks visibility in online stores.

SEO for managers

How to read Search Console data, how to assess an agency and how not to fall for a “guaranteed top 10”.

WordPress for SEO

Settings, plugins, templates and content. How to make WordPress help rather than get in the way.

Tomasz Stopka – SEO training

How it works

Your website first, then the training

Before the training I run a quick audit of your website. That way we do not talk about a “sample store” but about your own URLs, issues and opportunities.

  • A quick audit of your site before the training – included
  • A programme tailored to the group and its level
  • Online (Google Meet) or at your office
  • Lots of questions, little theory for its own sake

Pricing

How much does SEO training cost?

Prices exclude VAT.

Recommended

One day online

€1,200 excl. VAT

A full day on Google Meet. The easiest option for distributed teams.

  • Quick audit of your site before the training
  • Programme tailored to your group
  • Examples from your own website

One day at your office

from €1,200 excl. VAT + travel

The same, in person. Travel costs are quoted before you confirm anything.

  • Quick audit of your site before the training
  • Programme tailored to your group
  • Kraków area or another city

Experience

I have been teaching SEO for years

~1,000

people trained as part of the Nowa Koncepcja SEO programme at WhitePress

since 2008

working in SEO – agencies, Onet and my own projects

Author

of a book on content marketing and an SEO course

5.0

average rating in Google reviews

FAQ

Questions about training

How many people can take part?

Online – as many as you need, although groups of up to 10–12 work best. On site it depends on the room.

Do you run open trainings?

No. I only run training for a single company – that way I can work on your website.

Can the training cover AI?

Yes, as part of the programme: the basics of AI in SEO work and data analysis. The main focus is SEO itself – indexing, crawling and technical work.

Is the training in English?

Yes. I run training in English and in Polish.

Ready to work together?

Tell me who will take part and what matters most to you. I will reply within 2 business days with a programme and a date.